Adobe Training for A/E/C Marketers with Shaffer Creative

 

January 26, 2023
1:30 PM - 3:00 PM
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On-line event at smps.org

Agenda:
Three (3) 1.5 Hour Virtual Training Workshops

Thursday, January 26, 2023 1:30PM - 3:00PM
Thursday, February 9, 2023 1:30PM - 3:00PM
Thursday, February 23, 2023 1:30PM - 3:00PM

Program Overview:
Adobe training expert Julie Shaffer, with Shaffer Creative, is bringing her expertise to SMPS Kentucky with three, 1.5-hour Adobe Indesign and Illustrator workshops specifically for A/E/C professionals. You will gain valuable knowledge to take your proposals and documents to the next level, and discover new features as well as insight on how to speed up the process.

Workshop 1: FOUNDATIONAL INDESIGN
Our first workshop is geared to a Beginner+ skill level. It covers InDesign basics such as CC Libraries as well as paragraph, character, and object styles for creating proposal efficiency and consistency.

Workshop 2: INFOGRAPHICS 
This intermediate-level workshop will hone your graphic design skills by way of InDesign and Illustrator.  Discover new tools for creating infographics and charts along with best practices for creating, modifying and showcasing vector graphics.

Workshop 3: INTERMEDIATE INDESIGN + WORKFLOWS
This leveled up workshop will focus on the automation of marketing tasks such as project sheets, resumes, and org charts as well as best practices for collaborating with your marketing team. Learn more efficient ways to map styles and collaborate with Word users more effectively and discover how to power up your workflows to create eye-catching layouts in record time.

Please note that registered attendees will be able to access recordings at a separate cost.  If you are interested in following along on a 2nd screen, please be sure your device has the latest version of InDesign and Illustrator installed.

CPSM CEUs:
CPSM CEUS for each session will be available (Domain 4 – Proposals).

About the Presenter: Julie Shaffer, Shaffer Creative

Julie Shaffer, CPSM, is a 20+-year A/E/C marketer and Adobe Certified Expert in InDesign CC. Actively engaged with clients and working daily in InDesign on A/E/C projects, Julie is one of the few

Adobe trainers that can speak to our industry and our specific needs. Julie is passionate about helping AEC marketers maximize Adobe design tools to expedite content layout without sacrificing good design. In 2012, Julie founded Shaffer Creative to offer marketing consulting, training, and creative design services to help firms win work.

Tickets

$185.00 Member Package (3 sessions - Jan 26, Feb 9, Feb 23)

$185.00 ASSOCIATE Package (SMPS members outside of Kentucky. 3 sessions - Jan 26, Feb 9, Feb 23)

$255.00 Guest Package (Non-SMPS members. 3 sessions - Jan 26, Feb 9, Feb 23)